Tuesday, February 22, 2011

Yamaha Unveil 2011 MotoGP Livery - No Title Sponsor Here, Either

At a hot and humid Sepang circuit, on the eve of the second Sepang test, Yamaha unveiled the official color scheme for the 2011 MotoGP season, and as expected, the bikes will be carrying Yamaha corporate colors, with no sign of a title sponsor. Yamaha's factory team had been linked to deals with Malaysian budget airline Air Asia and petroleum giant Petronas, but though Petronas is continuing as a subsponsor, they have not expanded their role to take on the role of title sponsor.

Naturally, Yamaha are putting a positive spin on the lack of a title sponsor, preferring to focus on the fact that 2011 will be Yamaha's 50th season in Grand Prix racing, and use this as an opportunity to market the brand. But at the Sepang launch, Yamaha Racing's managing director Lin Jarvis told the media that the team was still open to a title sponsor, should the opportunity present itself.

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Source: http://feedproxy.google.com/~r/MotoGPMatters/~3/AUDK9KreLNo/yamaha_unveil_2011_motogp_livery_no_titl.html

Ashley Fiolek Ernesto Fonseca Lauris Freibergs Paul Friedrichs Steven Frossard

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